Cream Records is a record label started by Alvin Bennett in 1968, after he sold Liberty Records to Transamerica Corporation. In 1977, it acquired Hi Records from Willie Mitchell. Since 1989, the company (as Hi Records) is headed by Adalah Bennett Shaw, Alvin's daughter.
An unrelated label, named Cream Albums, is based in the United Kingdom and affiliated with the Cream nightclub of Liverpool. Another unrelated label, JMS–Cream Records, is based in France and owned by jazz producer Jean-Marie Salhani.